Role: Creative Direction, Art Direction
Deliverables: Concept Development, Print, Social, UI/UX, Banners
Hidradenitis Supparativa is an uncommon and hidden condition that debilitates roughly 200,000 people in the U.S. This Disease Awareness campaign helped those suffering, find out they are not alone as well as find hope through other real people. A central, information-rich website helped them separate fact from BS, and pull together to support one another using our online tools and social features. Giving them a voice and the power to say no more BS!